
The Future Of Television. Dissected Daily.
Super Bowl Advertisers Get ‘Super’-Sized Video Views
Brand Super Bowl spots are already all over YouTube, earning millions of views.
What Are Beyoncé Audiences Shopping For At Target?
Tubular Labs data reveals what Beyoncé VEVO viewers are shopping for at Target… along with their penchant for oatmeal searches.
Data: NFL Playoffs’ Weekend Watch-Time Dominance
Inscape data shows how NFL watch-time grew as the playoff field shrunk, culminating in a big Conference Championship Sunday on Jan. 29.
NFL Controls Wildcard Weekend Watch-Time
Data from Inscape shows the NFL’s dominance relative to the rest of TV from Jan. 14-16.
Shorts Ruled 2022 On YouTube (Plus More Social Video Takeaways From Last Year)
Tubular Labs’ 2022 “rewind” reveals some of the biggest social video trends of the last year — and what brands and creators should know about them.
Grey’s Anatomy Still The Hottest Show For Music Searches
Euphoria nearly caught Grey’s Anatomy as the most popular show on Tunefind by music searches, but the ABC stalwart “wins” again.
Pets Win For Brands In 2022’s Most Likeable TV Ads
Data from iSpot’s 2022 TV advertising report shows that pets (once again) were a winning strategy for brands.
Sports Videos Still Have Bounce, Grow 33% Year-Over-Year On YouTube
Data from Tubular Labs shows there’s still plenty of room for sports video views to grow on platforms like YouTube.
Most-Seen Brands On TV: Restaurants Surge
iSpot’s upcoming end-of-year report reveals Domino’s as the most-seen brand of 2022, while other food brands grew as well.
Electronics Video Viewers Want To Go Fast
Data from Tubular Labs’ recent category infographics shows electronics viewers have an affinity for car-related content (plus other insights).
You Want The Truth?
Q3 data from the Truthset Data Collective shows how common inaccuracies are for data points like DMA, military status and more.
Workwear Videos Win With Fashion Audiences
A new Tubular Labs fashion infographic shows what audiences are watching in the category, what they’re buying and where opportunities could lie for both brands and creators.
Reaching Football Audiences (Free Report From VIZIO)
VIZIO Ads’ new report shows the overlap between NFL and college football audiences, and how advertisers can create more reach with more show genres.
NFL Gobbles Up Turkey Day Watch Time
The NFL accounted for more than a quarter of TV watch-time on Thanksgiving Day this year, according to Inscape.
Retail Giants Blitz Thanksgiving
The holiday season kicked off over the holiday weekend as retail giants were everywhere on TV.
Cristiano Ronaldo Maintains Instagram Growth Despite Manchester United Struggles
Despite Cristiano Ronaldo's noted struggles – and flameout – with Manchester United, the Portuguese star's Instagram following continues to grow.
Black Panther Reigns Once More As Trailer Blitzes TV
Disney and Marvel put a lot of emphasis on Black Panther: Wakanda Forever on TV in advance of its release this past weekend.
Can Convergent TV Fight Fragmentation?
Convergent TV is growing in importance, but also has some pain points as a new study shows.
Yellowstone Remains Paramount Network’s Peak Program
Data from VIZIO’s Inscape reveals Yellowstone’s super Sunday for Paramount Network as the No. 2 program on TV, only behind the NFL.
Which Brands Voted For Election Night TV Ad Impressions?
Which brands advertised against Election Night coverage this year?