Who Needs the Other More: ESPN or the NFL?
Disney would prefer to avoid paying double the current rate on its next NFL deal. So who has the leverage here? Read More
VIDEO: The Moneyball Approach To Content Acquisition
BY POPULAR DEMAND: Peerlogix Founder and CEO Will Gorfein explains the theory behind their Moneyball approach to content acquisition. Read More
New TV[R]EV Special Report: TV In The FAST Lane
TVREV’s new Special Report on the FASTs is your secret weapon for understanding this important part of the new TV ecosystem. Read More
Warner and Disney Shift Focus to Streaming, and Consumers Weigh In with Their Wallets
They were two days that shook the entertainment world. After WarnerMedia announced on December 3 that each of its 2021 films would be made available on HBO Max the same Read More
Discovery Streaming Adds 7 Million Subs But Can It Sustain Linear Too?
Discovery more than doubled its streaming subscribers in the past seven weeks, with plans to add 1,000 more hours of programming this year. But can it really afford to sustain its legacy cable operations too? Read More
Do One Thing And Do It Well. Why Discovery Is So Well Suited For Streaming Success
Discovery’s decision to maintain synergy between their linear and streaming products is likely a big reason why the service is doing so well just one month in. Read More
Week In Review: Netflix’s Shonda Gamble Pays Off, VIZIO Rolls Out Frequency Capping
The one where we look at why most of the Flixes need to better distinguish their programming philosophy and why Vizio and other smart TV OEMs have an easier time implementing frequency capping. Read More
HBO Max, Disney+ Bet On Premium Puts Pressure On Competition
Early data on the consumer appeal of new premium content initiatives at Disney+ and HBO Max suggest their competitors will have to come up with a lot more money to continue to compete, and with more than just high-profile movies. Read More
Viewership Deep Dive: ‘The Masked Dancer’ and Other Musical Competition Shows
We dove into the viewership trends around Fox’s “The Masked Dancer,” including a look at viewership crossover with other popular competition shows, using insights from VIZIO’s Inscape. Read More
Sports Media Rights: Current TV Deals and What’s on the Horizon
The next few years. of sports media rights negotiations have an opportunity to alter TV… if any of the rightsholders really change, of course Read More
Return of EA Sports’ College Football Game Opens Esports to New Fans
The coming return of EA Sports’ popular college football game could spawn an influx of new esports fans young and old. Read More
Week In Review: Disney Plus Closes In On The 100 Million Mark, CBS Has A Deal For You
The one where we look at why Disney Plus has been so successful and why Paramount Plus is already looking to cut consumers a deal. Read More
Is Live News The Next FAST Frontier?
Tubi announced a huge expansion of its News section, adding live 24-hour feeds from nearly 80 stations owned by four big groups. Is live news the hot new fashion for free streamers? Read More
The Clubhouse Effect: Is Live Audio Just Live Video 2.0?
Is live social audio just a reinvention of live social video or is there more to Clubhouse and its kin than meets the eye? Read More
Pepsi’s Halftime Show is the Top Super Bowl-Related Video on YouTube
According to data from Tubular Labs, the most-watched Super Bowl-related YouTube video wasn’t a clip from the game or a commercial — it was Pepsi’s full halftime show featuring The Weeknd. Read More
European Streaming Hitting Records Too, Thanks to Netflix, Amazon
Netflix and Amazon were just as big in Europe’s record year for streaming video as they have been in the United States, a new survey shows. But there were some distinctive Continental differences when you look further into the numbers. Read More
What’s the Future of the Super Bowl as a TV Event?
Super Bowl ratings declining set off some alarm bells — but the more interesting conversation is around what it means for the future of the game on TV. Read More
Which Brands Drove Super Bowl Advertising for Autos?
Auto brands are traditionally some of the biggest advertisers during the Super Bowl, but hung back a bit in 2021 with just four spots for the industry. Read More
Super Bowl LV: Canvs AI’s Commercial Superlatives
This past weekend, Super Bowl LV seemed to go by in a breeze. The game itself was a complete blowout with Tom Brady winning his 7th Super Bowl title and Read More