Streaming at work? Sure. Sharing passwords? I don’t know you that well

Streaming had a 43.5% share , up from 42.6 in January. Broadcast and cable combined for a 44.4% share in February.

AI excels at creating “good enough” content. But does “good enough” spell the end of great or is there room enough for both?

Jonathan Verk lays out the new rules for marketing FAST channels, relying on algorithms and social media to make discoverability easier.

How the Wall Street Journal Editorial Board has become the voice of the anti-MAGA center… and what that means for the media industry writ large.

TVREV and MX8 Labs partnered to survey U.S. viewers about their movie watching habits, and found that 46% prefer to stream flicks at home, while only 15% favor theaters.

In March 2020, Skype was a verb and Zoom was a largely unknown videoconferencing software company. What happened to since is a cautionary tale for companies in all industries.

Using Parrot Analytics data, we can measure the sizable value Suits has generated across several streaming platforms, which ultimately led to Suits: LA. 

“Live sports programming continues to be an important driver of user growth, retention and engagement for streaming services,” said Bill Michels, Chief Product Officer at Gracenote.

Netflix revolutionized how we watch television, but its ambitious venture into original films appears to be flatlining with users. New data from Parrot Analytics reveals a concerning trend: as Netflix floods its library with more original movies, viewer interest continues to decline.

TV news publishers are changing the way they approach digital video, seemingly to adapt to consumers’ shift toward watching more YouTube content on TVs.

Recent events show more concerted efforts for sports to be available on both streaming and linear as the two sides realize they need each other for this whole ecosystem to work…

“We are programming them and funding them at levels that give us the ability to enhance our television business,” the CEO said.

Netflix was not only the most-watched among the streaming platforms, but it also ranked highest for overall experience, content appeals and ad experience.

Pluto TV is diversifying its channel offerings by adding Revry, the global LGBTQ+ streaming network, at a time when many services are cutting back.

TikTok was a hot or passive medium, which means that YouTube, another hot medium, should be in pole position to benefit from its demise…and why it’s not.

Just days after Venu’s death, DirecTV proposed an alternative… that’s also incomplete. So again: Why are we still trying this?

The US Supreme Court looks likely to uphold the TikTok ban. We look at who some of the winners and losers might be.

Satellite companies tell judge antitrust issues should continue to be litigated

Our 2025 Fearless Predictions. Everything from YouTube to rebellious marketing managers to the contextual revolution.