The Future Of Television. Dissected Daily.
Peacock, Netflix See Gains in Earned Media Value
With insights from CreatorIQ’s latest analysis of music and video streaming services.
Hot List: Privacy, Transparency and Truth
This week’s TVREV highlights, and more news across the industry.
What Is Qonsent And What Problems Is It Solving?
Qonsent’s Jesse Redniss discusses why data privacy is such a huge concern and what his company is doing to make things right.
Netflix’s WTF Moment, The FCC Makes MVPDs Do Better
Why the most interesting part of Netflix’s ratings dump isn’t what’s on there but what is not. Plus how the FCC’s new ruling on early termination penalties could hurt the MVPDs in their upcoming battle with telcos and 5G.
Could The New Disney+/Hulu App Dethrone Netflix?
Data from Parrot Analytics indicates that a combined Disney+/Hulu app checks all the boxes in its quest to overtake Netflix as the #1 streaming app.
NBA In-Season Tournament Scores for Weekly Watch-Time
The league’s inaugural competition netted a 1.16% viewership share for the week, behind only the NFL, per Inscape data.
Hot List: Challah-Day Season Is Here
This week’s TVREV highlights, and more news across the industry.
Fox News Down, MSNBC Up: Fall Cable News Viewership Trends
Plus a look at the GOP debates, with insights from Inscape
The Great Rebundling Will Be Ad-Supported, RIP Norman Lear
Why The Great Rebundling is going to be all about ad-supported SVOD and a look at how Norman Lear forever changed TV.
College Football Playoff Pushes Sport Closer To TV-Based Consolidation
College Football’s consolidation looks assured following Sunday’s playoff selections that excluded Florida State.
And Now Back to Our Regularly Scheduled Programming
Football scores for watch-time, news programs are back on Inscape’s ranking of top TV programs by viewership share
From Audience-Centric to Content-Centric: The Changing Landscape of CTV Buying
Content-based ad buying is growing in popularity. Alan Wolk explores why in this interview with Beachfront’s Amit Nigam.
Largest Privacy Study To Date Reveals Stark Consumer Concerns
The largest data privacy study to date (over 45K respondents) from Publishers Clearing House and Evan Shapiro reveals that Americans have a surprisingly complicated relationship with their personal data. Free download at TVREV.
Hot List: Candid & Profound
This week’s TVREV highlights, and more news across the industry.
Hybrid Viewing FTW, Wall Street Falls Back In Love With Roku
Viewers are still watching a mix of pay TV and streaming, albeit via apps, and why Roku’s been getting heart emojis from Wall Street.
At Netflix, A Few Hits Subsidize Many Misses
New research from Parrot Analytics shows how at Netflix, a handful of hits are what’s paying for all those misses.
This Is Not Your Grandmother's TV. LG's Tony Marlow On How CTV Is Transforming TV Advertising
LG Ad Solutions CMO Tony Marlow discusses the transformative impact that Connected TV (CTV) is having on television advertising.
NBC Sees Year-Over-Year Increase in Watch-Time for Parade, National Dog Show
And an expanded slate of games fueled a week-over-week increase in football’s viewership share, per Inscape
CCR Media's Shea Kelly On How Local Broadcast Media Monitoring Is Adapting To The Streaming Era
CCR Media CEO Shea Kelly explains why media monitoring is so critical for local broadcast and why it will become even more important in the years to come.
Democratizing CTV Ad Buying
Jonathan Moffie of Orka TV discusses how CTV, especially FASTs, is revolutionizing TV advertising by making it accessible to thousands of additional brands.