The Future Of Television. Dissected Daily.
Hot List: Who's The Boss?
This week on TVREV, Charter v Disney, MRC standing down, and a summary of articles from across the industry.
Charter’s Secret Weapon, Amazon’s Aniston Sweater Play
Pay TV revenue may not be all that important to Charter these days, giving it the upper hand vs Disney + why Amazon’s under the radar shoppable content play may be a game changer.
Why Fan Equity Is The Media And Entertainment Industry’s Most Valuable Currency (And How To Build It)
Daniel Winner delves into the Media & Entertainment industry's shift, exploring the unmatched value of fan equity in driving success in today's digital landscape.
Should Disney “Cave” To Charter, Maximizing Revenue In Streaming Transition?
Disney and Charter are locked in an impasse that could reshape the cable TV and sports industries. But one analyst suggests Disney needs to give in, and figure out a new cable paradigm, because it needs the money, and fast.
Decoding TV Demand: Which Genres Rely on Mega Hits and Which Spread the Love?
Brandon Katz dives into the TV genre wars, revealing which genres lean on mega hits and which offer a broader appeal.
Data: Streaming Has Taken the TV Remote and Powered a FAST Change
An analysis from Inscape shows that streaming is the preferred choice over cable/satellite as the top TV viewing source for U.S. households, helping power FAST growth.
College Football Crushes TV Watch-Time
The NFL’s hiatus week cleared the way for college football to score big on TV, with the U.S. Open in a distant second for viewership share, per Inscape.
Hot List: Labor Day + Right’s Fights
This week on TVREV, Labor Day is full of right’s fights, and a summary of articles from across the industry.
How Is LGBTQ+ Being Represented in Media? Paul Kontonis of Revry Explains It to a Teenager
We talked to Paul Kontonis, CMO of Revry, and he explains what his company does, and how it supports and represents the LGBTQ+ community
Scripps Tries Pushing Antenna Use, The VAB Is Beefing With Nielsen
Why Scripps might want to push streaming rather than over-the-air and why the VAB and Nielsen really need to do more to get along.
How Can Niche Streaming Services Survive? Four Top Analysts Have Some Ideas
Niche streaming services can find a way to survive amid ever-expanding competition, but they need to be smart about it, a panel of industry analysts said this week. It won’t be easy, but maybe even more challenging for the biggest streaming companies.
George Carens On How Samsung Ads Is Helping Streamers Meet The Churn Challenge
Samsung’s George Carens, explains Samsung’s three-part strategy for helping streamers to retain subscribers.
Streaming's Double-Edged Sword: Rising Numbers, Slowing Momentum
Brandon Katz looks at why the raw number of streaming titles keeps growing even though the content boom is slowing down.
Betting TV Advertising Expanding Reach Beyond Sports Audiences
Sportsbook brands are growing their TV footprint, by looking at non-sports programming as well.
TV Viewership Data: Sports Season Is Officially Here
Five of last week’s top ten programs by watch-time were sports-related, per Inscape.
Hot List: Is Nielsen Grading Their Own Homework? 🤔
This week on TVREV, networks crying foul on Nielsen, X toppling FOX, and a summary of articles from across the industry.
CNN To Launch On Max, Syndication Market In Flux
Why CNN Max is not going to cannibalize CNN OG (but which one will be the alpha) and why old players are getting out and new players are getting in to the daytime syndication game.
While Strikers Walk, The Issues They’re Fighting Are Only Getting Bigger
As the writer and actor strikes grind on, the industry they’re working for continues to shift dramatically toward streaming, as shown by a string of new studies. By the time strikers return, the industry could be radically different.
Data: YouTube’s Getting Even Longer On Short Videos
As YouTube grows aspirations with the NFL, it’s also seeing shrinking video lengths elsewhere.
VIZIO Case Study Credits CTV Ads For A CPG Brand’s Double-Digit Sales Lift
CPG gets in on the potential sales benefits of CTV, with Vizio Ads