The NFL Sunday Ticket Is Going To YouTube’s vMVPD and why that matters, plus some optimism around ad-supported Netflix.

Samsung Ads’ Justin Evans and Justin Fromm on the smart way to cut ad spending during a recession.

Bob Ivins on why privacy and clean rooms are finally coming into their own this year.

A new Tubular Labs infographic on travel shares trends around viewership and consumer behaviors...

2023 Predictions from the top executives in TVREV’s Thought Leaders Circle.

Before you interpret Nielsen’s latest The Gauge report, make sure you read these three crucial caveats from TVREV.

Why WBD is smart to syndicate some HBO hits to FAST services and why Inscape’s calibration panel is good news for ACR.

CCR Media CEO Shea Kelly explains what media monitoring is and why it is so important in today’s complex environment.

Inscape’s Charbel Makhoul explains why their new National Representative Panel is a huge step forward for ACR data.

Things are not all that grim in TV land if the industry can just come to grips with two slightly unpleasant realities.

iSpot’s upcoming end-of-year report reveals Domino’s as the most-seen brand of 2022, while other food brands grew as well.

CreatorIQ's latest report looks at how some of the top video streaming providers are faring with their creator marketing strategies…

The ground-breaking $2.5 billion media rights deal between Apple and Major League Soccer is only looking better and better amid strong World Cup interest, and burgeoning appeal for MLS itself, especially among younger fans. With Apple’s reach, the league is positioning itself for a break-out year.

Bob Ivins on why CTV advertising can (and should) be more than just a 30 second spot.

Data from Tubular Labs’ recent category infographics shows electronics viewers have an affinity for car-related content (plus other insights).

Download this free report from Innovid on how CTV is being adopted worldwide and the best tactics for marketers to take advantage of those trends.

Why losing “HBO” from “HBO Max” is a smart move and why moving RSNs to streaming is a bigger deal than many realize.

Insights from Tubular Labs show interesting shopping trends coming from fans of El Tri – audiences searching for "Mexico Soccer" have the highest Amazon shopping affinity

With the holiday shopping season in full swing, influencer marketing platform CreatorIQ did an analysis of brand-sponsored creator posts on Instagram…

Q3 data from the Truthset Data Collective shows how common inaccuracies are for data points like DMA, military status and more.