The Future Of Television. Dissected Daily.

David Bloom David Bloom

Can Disney+ Day Distract From A Crummy Quarter?

Disney shares dropped 8 percent after the company badly missed on expectations for new Disney+ subscribers, but will spend the week celebrating the two-year anniversary of Disney+’s launch with a bunch of deals and debuts. But lots of strategy issues remain, especially with the company legacy broadcast and cable operations.

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Thought Leaders Circle Nick Cicero Thought Leaders Circle Nick Cicero

Netflix and Squid Game: Using Viewership Data to Win the War on Engagement

Streaming businesses can’t always predict what consumers will want until they have a consumer’s attention, which is why data is essential to win that precious engagement. By now you’ve surely heard of the Netflix smash hit Squid Game, the dystopian South Korean series that has become an international phenomenon. More than 142 million households have viewed the series in just under a month after its launch, smashing the previous record of 82 million held by Bridgerton and making it the most viewed title on Netflix ever.

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Thought Leaders Circle Alan Wolk Thought Leaders Circle Alan Wolk

Hot Takes: TikTok Comes To TV

TikTok is coming to TV.

It’s starting off on Amazon TV at first, but we’d be shocked if it didn’t quickly expand its footprint throughout the entire TV ecosystem.

And TikTok isn’t the first social media platform to make the leap to TV—YouTube has been available on TV for many years, and the amount of YouTube video that’s watched on an actual TV set has been growing rapidly.

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