Cookies, their history, why TV doesn’t have them, why contextual worka on TV, and WTF was WBD thinking with the NBA?

Qonsent founder Jesse Redniss explains the significance of the proposed new American Data Protection and Privacy Act and the meaning of “consent.”

In this installment of our Marketer Interview video series, we learn through a simple word association game how marketers are preparing for a new year of expanded media fragmentation. Meet Laurel Rossi, CMO of true[X] and Gimbal, which is reinventing omnichannel experiences by powering more valuable exchanges between consumers and brands that respect consumers’ time, attention and privacy.

Inscape's Greg Hampton discusses how informed consent respects consumer privacy, and using data viewers provide to inform the best TV experience.

Jeff Minsky explains the limitations put forth by the CCPA and how that impacts what advertisers can and can't do, both now and until there's a federal law.

LTN Global CTO + Head of Strategy Alan Young recently noted how addressable can avoid privacy issues, prioritizing targeting that puts the individual first.

Streaming services keep booming, and that growth is eventually going to grab some major sports rights -- perhaps even the NFL's.

OTT is up, silos are down, and everyone is worried about privacy. Here's what we learned at the LA TV and Innovation Week conference.