Now that election day is upon us, I set off to find some data from this spin cycle that can deepen my understanding of the attention economy. Some data that isn’t a poll funded by an agenda, but receipts of views and ad impressions that reveal real behaviors by companies and people. A work in progress, but so far here is what I’ve found:

Q&A with Sightly CEO Adam Katz on how they are using their IRIS-enabled PMP to help political campaigns find the right audiences.

At CES last week, we asked some TVREV Thought Leaders Circle members what they were most excited about in the year head. Part 1 of 2

In this Innovator Spotlight from our new report on how streaming is changing political advertising, VIZIO’s Nyma Quidwai lays out the advantages TV OEMs can bring to the table.

Just in time for the Fall Election Rush, TVREV’s new (free) report on political advertising explains how and why streaming is changing everything.

In this Innovator Spotlight from our new report on political advertising, MadHive’s Joe Marino talks about the benefits of streaming for political ad campaigns. Download at link.

Disney steps on a political land mine again, consumers still love bundles.