The Future Of Television. Dissected Daily.
TV Program Rankings: Sports Score Big
Sports, led by college football, take the top five spots on Inscape’s ranking of most-watched TV programs for August 26 through September 1.
MLB, Wimbledon Score For TV Watch-Time
Games captured a 1.85% viewership share across July 1-7, per Inscape.
New TV Habits Call For New TV Metrics
As we move from linear TV to steaming, new monetization paths require a new set of metrics to better understand the value of content.
Sports Dominates Last Week’s Most-Watched Programs
The NBA playoffs continue to hold court atop Inscape’s ranking, while college softball and baseball made inroads week-over-week.
TV Program Rankings: MLB Swings Into the Top Three
But NCAA basketball is still in a full-court press for TV viewership share, per Inscape.
Basketball, ‘SVU’ and Golf Lead for TV Watch-Time
Men’s college basketball games captured a 2.07% viewership share for Feb. 12-18, per Inscape.
NFL Conference Championship Games Score Watch-Time Increases
The NFL keeps getting bigger, as share of watch-time for Sunday’s conference championships rose once again, according to Inscape data.
Bowl-A-Palooza: Football’s Domination of TV Viewership Last Week
Between the NFL and college bowl games, football captured nearly 20% of all minutes watched on live TV last week, per Inscape.
Football Scores, ‘Yellowstone’ Gallops into Ranking of Most-Watched TV Programs
Marathons on Paramount Network and airings on CBS propelled ‘Yellowstone’ into Inscape’s top ten TV programs.
College Football Crushes TV Watch-Time
The NFL’s hiatus week cleared the way for college football to score big on TV, with the U.S. Open in a distant second for viewership share, per Inscape.
Peak IP: Paramount+ Uses Franchises Like Star Trek, Sheridan-Verse to Drive Demand
Franchise IP comes in all different shapes and sizes, as Paramount Global can attest to.
Take Me Out to the Ball Game: TV By the Numbers
Unsurprisingly, NBA again takes first place for weekly watch-time — but softball and baseball slide up the ranking, according to the latest data from Inscape.
Daytona 500, ‘Yellowstone’ Crack Top Ten Most-Watched Programs: TV By the Numbers
With the NFL season over, other sports are filling its place when it comes to capturing watch-time — but thanks to a weekend rerun marathon, ‘Yellowstone’ also made the top ten program ranking for Feb. 13-19.
Once More Into The Breach: Our Fearless Predictions For 2023
Once again, TVREV’s annual predictions about what to look for in the year ahead.
Yellowstone Remains Paramount Network’s Peak Program
Data from VIZIO’s Inscape reveals Yellowstone’s super Sunday for Paramount Network as the No. 2 program on TV, only behind the NFL.
Yellowstone’s Peak Performance On TV
Data from VIZIO’s Inscape highlights how much of a hit Yellowstone is for Paramount Network.
Streaming Wars Enter The Volume Phase As Services Look For Differentiation
With streaming services already staking out content lanes over the last couple years, the “streaming wars” now shift toward volume-based conflict.
‘Yellowstone’ Season 3 Premiere: Viewership, Advertising & Social Video Insights
General advertising, viewership and social video trends around the season three premiere of Paramount Network's "Yellowstone," featuring insights from Inscape, iSpot and Tubular Labs.