The Future Of Television. Dissected Daily.
Women’s World Cup Grows Advertisers Amid Time Zone Juggle
Advertisers were eager to appear alongside Women’s World Cup games this summer, even as time zone shifts posed challenges.
MLB Slides Into First for TV Watch-Time
Games captured 1.17% of all live, linear minutes watched last week, per Inscape.
Summer Sports Score for TV Watch-Time
The Open Championship, MLB and Women’s World Cup were three of the top ten most-watched programs on TV last week, per Inscape.