The Future Of Television. Dissected Daily.
Hot Takes: CTV’s Contextual Revolution
TVREV’s Thought Leaders Circle members share their thoughts on the rise of contextual targeting on CTV.
Case Study: Air France Reaches New Heights With A Travel Premium CTV Native Campaign
A TLC Case Study on how Teads’ home screen campaign for Air France on LG TVs resulted in significant brand lift.
Navigating The Future Of Media: AI, CTV, And Cookieless Strategies
Teads' Natalie Bastian and KINESSO's Amanda Marks discuss how brands can harness the power of AI and CTV in order to adapt to the cookieless future.
The Future Of CTV: Data, Creativity, And Technology In Advertising
Teads' Natalie Bastian discusses the latest trends in CTV advertising with Scope3's Brian O'Kelley in our latest Thought Leaders Circle video.
Teads CMO Explains TV Strategy To A Teenager
Natalie Bastian, Global CMO at Teads, explains to teenager Jensen Muller what she and her company do.
Hot Takes: What We’re Bullish On Right Now
We asked our TVREV Thought Leaders Circle members what they were most bullish about for the year ahead. Some of their answers will definitely surprise you.
Navigating Fragmentation In The TV Space
Teads' Charles Lucterhand provides some best practices for navigating the fragmented CTV ecosystem
Will NBCU Steal The NBA From WBD, The NewFronts Confirm A Lot Of What You’ve Been Hearing
Spulu would seem to be the Biggest Loser if NBCU stole the NBA from WBD and why that might spur WBD to action. Plus everything that mattered at the NewFronts.
What We Know About The 2024 IAB NewFronts
Scheduled from April 29th to May 2nd in New York City, the agenda for this four-day gathering promises to unveil the latest trends and innovations in digital video, shaping the future of ad-supported streaming platforms.
Teads' Natalie Bastian On How Brands Are Making Use Of CTV Data
Teads' Natalie Bastian lays out the many ways that brands are making use of all of the data that is now available to them on CTV.