The Future Of Television. Dissected Daily.
What Early Details Around The Venu Streaming Service Tell Us
Details are coming out around the Venu streaming service, which also creates more questions.
What Is TNT Sports Without The NBA?
As TNT Sports is reportedly about to lose NBA rights, there’s a real question around where it goes from here.
NBA’s New Media Rights Deals Would Let League Have It Both Ways
The NBA’s on the precipice of landmark media rights deals that would see it thread the needle perfectly between streaming and linear TV.
NBA In-Season Tournament Tries Something New While Sports Look For Answers
The NBA In-Season Tournament presents a radical shift for American sports at a time of radical need.
By the Numbers: Discovery & WarnerMedia Combine for Huge Reach on TV, Social Video
Just how big would a Discovery/WarnerMedia company be? A look at the combined footprint on social video and TV.
NHL TV Rights with Disney, Turner Emphasize Streaming Future (While Keeping One Foot in Linear)
The NHL secures a 3x increase in TV rights. And while the focus is on linear, streaming is what could be the biggest benefit of these deals by the end of it.
NBA Leaning Into Fans, Digital Video With Restart in Orlando
The NBA's kept a vibrant digital presence during quarantine, and now looks to cash in on that and #NBATwitter in-game as the league returns.
Potential NBA Plan to Return Could Create March Madness in Summer
If the NBA finds a way to return with a Vegas "bubble" setup, we could see months filled with live basketball games on TV.
Upfronts 2019: WarnerMedia Sets Sail for Success with Sports, Xandr, Streaming
WarnerMedia's 2019 Upfront presentation on Wednesday was a big one for the company as it plots a course for the future under a new name and with a new parent at the top. Despite the move away from the TimeWarner monicker as a result of the AT&T purchase, there's still plenty familiar with WarnerMedia — though plenty is set to change as well.
(Not So) Crazy Rich Asians TV Marketing
"Crazy Rich Asians' made a splash at the box office in week one -- but it ends up the advertising strategy wasn't as "crazy" as it was just "smart."
'Tiger Effect' Back in Full for PGA Championships Final Round
Tiger Woods's impressive close to the 2018 PGA Championship brought in plenty of viewers, and got audiences talking as well.
Summer League Latest Example of NBA's Year-Round Broadcast Juggernaut
The NBA's used live content to create a year-round product for a captive audience. Summer League is just the latest example of this success.