The Future Of Television. Dissected Daily.
Privacy, Data, and CTV: Magnite’s Approach to Retail Media
In this Q&A from our recent report, Retail Media On CTV 2024, Gretchen Bobroff explains how Magnite simplifies retail media by integrating tech, prioritizing privacy, enhancing programmatic efficiency, and leading in premium video.
Ad Networks Come For Your Digital Wallet
Chase Bank and PayPal’s entry into the ad business raises privacy concerns amid the broader push for data protection.
Hot List: Privacy, Transparency and Truth
This week’s TVREV highlights, and more news across the industry.
Privacy And Clean Rooms Take Center Stage At CES – Again
Bob Ivins on why privacy and clean rooms are finally coming into their own this year.