
The Future Of Television. Dissected Daily.
March Mayhem Creates Impressive Month For TV News Views
An eventful March fueled audience and watch-time growth for TV news publishers across social video, as data from Tubular Labs reveals.
The Calm Before The Storm, The Absurdity Of Social Video Measurement
If you’ve been feeling like not all that much has been happening in the industry this year, you are not alone. We explain why this is….and why the dog’s breakfast of social video measurement is spreading to the TV industry and how to put a stop to it.
MySports Is Not The New Venu, RedNote Is Not The New TikTok
MySports is a sports-oriented vMVPD skinny bundle, not a dedicated sports app and why that’s a good thing. Plus RedNote is all the rage but TikTok’s probably not going anywhere.
Venu Gets Mouse Trapped, Zuck Might Have Stepped In It
Why Disney’s Fubo deal is likely the final nail in Venu’s coffin, How Meta’s Trump-pleasing privacy policies should benefit TV’s new SMB play.
Donald Trump Still Driving Most News Views Pre-Election
News publishers are still leaning into Donald Trump in the month leading up to the 2024 U.S. Presidential election — as data from Tubular Labs shows.
RNC Coverage, Open Championship Lead TV Watch-Time
Across various networks, coverage of the RNC captured a combined viewership share of 2.96%, per Inscape.