The Future Of Television. Dissected Daily.
Amazon Channels Dominates, Network News Shows Have A Real Opportunity
Why smart subscription apps are getting in bed with Amazon and why the debate may give network TV news a second lease on life.
DNC, NFL Lead for Live TV Viewership Last Week
Combined across all networks, coverage of the Democratic National Convention accounted for nearly 5% of all minutes watched on TV Aug. 19-25, per Inscape.
TV Program Rankings: Cable News Programs Rise Over Weekend
Weekend coverage on Fox News drove watch-time increases for many of its top programs (especially those typically airing during weekdays only).
Fox News Down, MSNBC Up: Fall Cable News Viewership Trends
Plus a look at the GOP debates, with insights from Inscape
Hot List: Even Sports And News Are Changing
This week’s TVREV highlights, and more news across the industry.
Bashing TikTok: Sponsored By TikTok
TikTok appeared on Fox News right after debate participants lobbed criticism at the app. It ends up that’s nothing new for its TV ad strategy.
Nielsen’s Gauge Is All About The Others, Cable News Is The New Twitter
All about The Gauge’s “Other” category and why nomenclature matters + the vested interest print journos have in cable news.
Data: Fox News’ Post-Tucker Carlson Reality
Fox News may have its Tucker Carlson replacement already, if you start looking at the data.
A Supernova Moment For Cable News
Much of the recent drama about cable news is focused on ratings, a concept much of the industry now regards as quaint. Is that a signal of end times or something else?
Who's Still Advertising with Tucker Carlson at the End of Q1 2021?
At the end of the first quarter, some advertisers still appear to be sticking with Tucker Carlson. Who might those brands be? And who has departed since January?