The Future Of Television. Dissected Daily.
How Long Can Disney Hold Out As Rivals Shape Football Season For Fans?
ESPN's controlled the narrative around college football for decades. What happens if it loses that footing via the DirecTV dispute?
Big 4 Networks Show Significant Primetime Ad Reach Boost In H1
Overall TV ad impressions were down, but the Big 4 networks persevered in primetime just the same.
Despite Strikes, Major Networks Grew TV Season Ad Reach
ABC and CBS were two of the networks that saw notable year-over-year increases in national linear TV ad impressions, per iSpot.
NBA’s New Media Rights Deals Would Let League Have It Both Ways
The NBA’s on the precipice of landmark media rights deals that would see it thread the needle perfectly between streaming and linear TV.
Should Disney “Cave” To Charter, Maximizing Revenue In Streaming Transition?
Disney and Charter are locked in an impasse that could reshape the cable TV and sports industries. But one analyst suggests Disney needs to give in, and figure out a new cable paradigm, because it needs the money, and fast.
Big Questions For Any ESPN ‘Strategic Partner’
If ESPN takes investments from its top league partners, it has ripple effects.
A Strike-Filled Summer Looms Over Hollywood As Iger Goes Deal Hunting
Leadership of SAG-AFTRA, the actors union, announce Thursday that they’re going on strike against Disney and other Hollywood media companies. Impacts could be felt immediately.
Primetime Ad Minutes Keep Climbing For Top TV Networks
Ad minutes are going up in primetime, while attention appears to be dropping, as data from iSpot reveals.
Grey’s Anatomy Still The Hottest Show For Music Searches
Euphoria nearly caught Grey’s Anatomy as the most popular show on Tunefind by music searches, but the ABC stalwart “wins” again.
Which Brands Voted For Election Night TV Ad Impressions?
Which brands advertised against Election Night coverage this year?
B1G Implications: What’s Next For Networks After Big Ten’s Record TV Rights Deal
The Big Ten’s record deal has lasting implications for the Big Four broadcast networks, ESPN and its own cable channel.
Canvs AI Presents the ‘All The Feels’ Awards for 2021
The last two years have witnessed one of the most transformative periods for TV viewership. Consumers' reached for content that hit the right notes, whatever those notes might be, from feeling part of a community, touching their soul, tickling the funny bone, or just plain fun...We’re proud to present the Canvs “All the Feels” Awards (AF Awards) for 2021!
ESPN's College Football TV Rights Consolidation Play
ESPN's the big winner when the dust settles on Texas and Oklahoma's move to the SEC.
NHL TV Rights with Disney, Turner Emphasize Streaming Future (While Keeping One Foot in Linear)
The NHL secures a 3x increase in TV rights. And while the focus is on linear, streaming is what could be the biggest benefit of these deals by the end of it.
Time for a Checkup: Viewership and Ad Trends for TV’s Hit Medical Dramas
In this article, we examine viewership trends around "Grey's Anatomy" including what other shows fans are watching, crossover with other medical dramas and more.
How Disney+ Pushed Ads Promoting 'The Falcon and the Winter Soldier'
In the lead-up to its newest Marvel show, here's how Disney+ built hype with TV and social video ads.
‘The Bachelor’ is Back: Viewership and Ad Insights For the Premiere
A few quick viewership and advertising insights around the season 25 premiere of ABC's "The Bachelor," with data from VIZIO's Inscape and iSpot.tv.
Viewership & Ad Insights for ABC’s Wednesday Night Comedies
ABC comedies are back, and we used insights from iSpot and VIZIO's Inscape to examine viewership and advertising trends for the Wednesday night shows.
These Are the Brands Who Aren’t Shying Away From Politics
Which brands and industries capitalized on the live viewership of the nationally-televised presidential debates and town halls? We turned to iSpot, the always-on TV ad measurement and attribution company, to find out.