
The Future Of Television. Dissected Daily.
Why Can't US Audiences Stream Broadcast Channels More "Freely"?
The UK’s new Freely “streaming broadcast” service begs the question: why can't US viewers stream full, (ostensibly) free local broadcast signals?
Sports Broadcasting's Shifting Landscape Is No Slam Dunk For Local TV Stations
The unwinding of Regional Sports Networks may - or may not - be a windfall for local TV broadcasters.
A Tipping Point For NextGen TV?
It was hard not to feel that this year's NAB Show represented a bit of a turning point for the ATSC 3.0 “NextGen TV” standard.
Local Broadcasting's Over-the-Air Blind Spot
Over-the-air television viewing is more sizable and demographically attractive than most industry professionals realize - and is actually growing in popularity. The catch: nobody knows how to truly measure or account for it.
All Political Advertising Is Local
While linear local broadcast TV still commands the lion's share of political ad spend, its supremacy going forward is very much in question. We talk to the digital doyenne of one of the country’s largest station groups to find out what’s ahead for this cyclically lucrative ad category.
Caught In The Undertow
The newly proposed sports-centric vMVPD joint venture between Disney/ESPN, Fox and Warner Bros. Discovery poses some very real existential issues for local broadcasters - especially those with network affiliations.
Where Local News Is Always "On"
Local TV news hubs strive to bring disparate station streams into a curated destination-worthy experience. We talk with the first (and largest) to do it.
Mind The Gap
There is a major opportunity to creatively reinvent what local station streaming can more broadly offer viewers, far beyond today's repurposed made-for-TV newscasts.
CCR Media’s Ben Saboe and Zach Frost Share Insight Into Local TV, Cord-Cutting and Sports Media
CCR Media’s Ben Saboe and Zach Frost share key trends in local TV and its intersection with sports media moving into the streaming era and beyond.
Scott Cunningham’s Take On How A Cookie-less Future Will Impact Local TV
Founder of Cunningham Tech Consulting Scott Cunningham predicts how, with the desecration of cookies in 2024, local TV and advertising will have to evolve.
Houston (and Cleveland, and Wichita, and. . .), We Have A Problem
Local TV station FAST channels have an ad monetization problem; here are some possible ways to fix it.
OrkaTV’s Mike Woods On The Marriage Between Local TV & Streaming
OrkaTV Founder and CEO Mike Woods talks about “the three horsemen of the streaming apocalypse”, and why local TV and the future of streaming are a perfect match.
Welcome To “Proximity” - Our Take On The Future Of Local TV
Tim Hanlon introduces a new TVREV category - exclusively devoted to the future of local television.
Amazon Goes All In For Ads, Syncbak Launches A New(ish) Local Streaming App
Amazon just moved around 50 million US viewers to ad-supported streaming and what that means. Plus how do you get over 300 local broadcasters on a single app.
What Are You Most Excited About For 2024, Part 2
At CES last week, we asked some TVREV Thought Leaders Circle members what they were most excited about in the year head. Part 2 of 2
What Are You Most Excited About For 2024, Part 1
At CES last week, we asked some TVREV Thought Leaders Circle members what they were most excited about in the year head. Part 1 of 2
Hot Takes: Our Thought Leader Circle Members’ Predictions For 2024, Part 2
Another round of 2024 predictions from our TVREV Thought Leader Circle members.
Hot Takes: Our Thought Leader Circle Members’ Predictions For 2024
2024 predictions from TVREV’s always insightful Thought Leaders Circle members.
CCR Media's Shea Kelly On How Local Broadcast Media Monitoring Is Adapting To The Streaming Era
CCR Media CEO Shea Kelly explains why media monitoring is so critical for local broadcast and why it will become even more important in the years to come.
Madhive's Kristin Wnuk On Navigating The Complexities Of Local Advertising In The Streaming Era
In this latest Innovator Spotlight interview from our report on local TV and streaming, Madhive's Kristin Wnuk illuminates the intricacies of local advertising in the digital age, highlighting Madhive's unique approach to connecting advertisers with streaming audiences.