The Future Of Television. Dissected Daily.

Alan Wolk 1/18/22 Alan Wolk 1/18/22

Getting Granular: Why ACR Data Is Winning The TV Measurement Game

Tom Fochetta 1/4/22 Tom Fochetta 1/4/22

Top-Level Industry Forecasts From Samsung Ads

Alan Wolk 1/3/22 Alan Wolk 1/3/22

The Year Ahead: Our Fearless Predictions For 2022

Alan Wolk 12/21/21 Alan Wolk 12/21/21

How Samsung Ads’ Onboarding Partner Program Helps Advertisers Take Advantage Of Their First Party Data

Alan Wolk 12/9/21 Alan Wolk 12/9/21

Hot Takes: What’s On Tap For 2022?

Alan Wolk 12/7/21 Alan Wolk 12/7/21

Samsung Ads’ Karl Meyer On The Importance Of Reaching Gamers

Alan Wolk 11/16/21 Alan Wolk 11/16/21

How Samsung Audience Advisor Helps Advertisers Decide Where To Focus Their Efforts

Alan Wolk 11/11/21 Alan Wolk 11/11/21

Hot Takes: Holiday Advertising Trends

Alan Wolk 10/28/21 Alan Wolk 10/28/21

Hot Takes: The Hottest Trends In Measurement

April Denn 10/27/21 April Denn 10/27/21

Five Ways To Leverage AVOD To Drive Holiday Sales

Alan Wolk 10/11/21 Alan Wolk 10/11/21

Smart TVs Are Having A Moment Right Now And Samsung Is Ready To Take Advantage Of It

Alan Wolk 9/8/21 Alan Wolk 9/8/21

The Smart TV Ad Ecosystem Is About To Take Off. Find Out Why In Our Newest Special Report

Alan Wolk 6/28/21 Alan Wolk 6/28/21

Samsung Ads’ Justin Evans On Why Smart TVs Are Having A Moment

From our upcoming series on the emerging smart TV ecosystem, Justin Evans, Samsung Ads' Global Head of Analytics and Insights, talks about why smart TV's are having a moment and why ad-supported streaming having a major growth spurt.

Alan Wolk 6/22/21 Alan Wolk 6/22/21

Announcing TV[R]EV’s Special Reports On The Emerging Smart TV Ecosystem

Announcing TV[R]EV's newest Special Reports on the emerging smart TV ecosystem.

Alan Wolk 6/22/21 Alan Wolk 6/22/21

Samsung Ads’ Tom Fochetta On How Smart TV OEMs Can Help With Frequency Capping

Justin Evans 6/16/21 Justin Evans 6/16/21

We Need To Look At Addressable Holistically

Samsung Ads' Justin Evans explains why streaming is such an important and exciting environment for addressable advertising and why ad-supported streaming is now rivaling ad-free streaming.