In the last of the Innovator Spotlight pieces from our Special Report on Contextual Targeting, KERV’s Gary Mittman discusses how KERV is transforming contextual targeting through cutting-edge AI and polygon-based object recognition.

Network provides high-octane programming as distributors build skinny sports packages 

“In joining Comscore, I’m thrilled to shape the next era of what is possible in omnichannel measurement at such a pivotal moment for the ecosystem,” said Frank Friedman. 

In this Innovator Spotlight from our Special Report on Contextual Targeting, Anoki’s Raghu Kodige discusses the buzz behind multimodal AI.

Download Teads’ Tech Themes 2025 to explore five key trends reshaping advertising strategies, with insights on navigating CTV, AI, shoppable formats, and contextual targeting.

In this Innovator Spotlight from our Special Report on Contextual Targeting, Wurl’s Peter Crofut explains the value of emotional targeting.

Protected by Mediaocean’s Asaf Greiner explains how improvements in ad verification create opportunities for growth.

You’ve got two weeks off. Our TVREV Thought Leaders Circle members have suggestions.

As the contextual revolution continues, Mediaprobe’s technology is looking to take ad effectiveness to a new level.

Different streamers appeal to different demographics. Brandon Katz explains why they need to stop being so complacent about who is watching.

In the next Innovator Spotlight from our Special Report on Contextual Targeting, Rohan Castelino explains why the IRIS_ID is such a valuable tool for advertisers looking to add contextual targeting to their mix.

Apple’s not-very-big library has not proved to be an issue to day—even with a price hike last year. But is that a viable long-term strategy? Brandon Katz explores.

In this Innovator Spotlight from our new report on the Contextual Revolution, Gracenote’s Trent Wheeler explains why standardization is key to contextual’s success.

Peacock’s success is being driven by NBC’s broadcast programming. Which, Brandon Katz explains, is likely another reason why they are jettisoning their cable networks.

In this exclusive Q&A, Flashtalking by Mediaocean’s Grant Parker provides insight into the reasons the upcoming merger with Innovid is going to shake up the industry.

TVREV’s Thought Leaders Circle members share their thoughts on the rise of contextual targeting on CTV.

A TLC Case Study on how Teads’ home screen campaign for Air France on LG TVs resulted in significant brand lift.

In this excerpt from our new report on Retail Media and CTV, we look at why exactly advertisers like retail media—what’s in it for them?

Netflix’s rock-bottom churn rates are the envy of the streaming industry. Brandon Katz explains why that’s no accident.

LG Ad Solutions’ Serge Matta talks about why everyone’s so hot on retail media right now in the lastest Innovator Spotlight interview from our new report on Retail Media and CTV.