Strike-stifled studios should be thinking about how to build entertainment far beyond their broken TV and movie business models. The game industry is showing what may be possible as it evolves to a new subscription- and franchise-driven future.

Treating gaming and TV as competitors for screen time is yesterday’s battle. It’s no longer about competition, but complementing content.

Apple is offering its SVOD and game-streaming services at bargain prices that will pinch the business models of competitors. And any losses Apple absorbs won't affect its bottom line like some of those others.