The Future Of Television. Dissected Daily.
In 2024, the Shift to Streaming Only Continued
This year, the share of smart TVs that solely streamed content hit 61% — a notable increase across the last few years, according to Inscape’s latest analysis.
Samsung's Innovative Approach to Audience Segmentation: Streaming Segments Explained
Samsung's Head of Global Insights Justin Fromm discusses the thinking behind their new Streaming Segments product and their new report.