The Future Of Television. Dissected Daily.
Programmatic: The Future of TV Buying
Alex Boras, Commercial Lead at Samsung’s DSP discusses the many advantages of programmatic buying on CTV.
Will Carriage And Retrans Fees Be The Death Of Linear?, OpenAP Expands CrossPlatform Programmatic Capabilities
Can US cable networks survive the loss of carriage fees and the real value of OpenID’s new unified programmatic buying platform.
