“We, along with other smart TV manufacturers are uniquely positioned because we own both the hardware and the operating system, and ultimately the glass that the consumer sees,” says Mike O’Donnell, Chief Revenue Officer of VIZIO’s platform business and the person responsible for the manufacturer’s growing advertising business.

As part of our recent local report, Tom Cox, of Premion and TEGNA discusses OTT advertising and how it specifically factors into what's become a very localized TV environment.

“Whether advertisers are purchasing linear broadcast, set-top-box VOD or OTT inventory to reach audiences, brands are having to adapt and adjust their messaging in close to real time."

In this selection from our report, "Local OTT: What You Need to Know," MadHive founder and CEO Adam Helfgott talks about local's importance.

Beachfront CEO Chris Maccaro discusses local ads and reaching consumers in this Q&A from our recent report around local OTT.

Entertainment executive Raffi Bagdasarian talks about how Paket Media aims to solve the emerging headaches of streaming video: finding, signing into, and paying for our proliferating portfolio of subscription channels.

A Q&A with Brent Weinstein is Chief Innovation Officer for UTA, one of Hollywood's biggest talent agencies, about how the entertainment industry is being reshaped amid COVID-19.

From Greta Thunberg at the UN to major corporations taking a stand on political issues, traditional lines of power are changing. Viacom executive Christian Kurz talks about his companies new study on power's changing face, and what it means for brands.

Philo offers a different kind of skinny bundle, for a bargain price. But COO Mike Keyserling says the company is thriving, feeding superfans of traditional TV with all the channels they like to binge on.