CTV Political Ad Trends Ahead of the 2024 Election

Political ad impressions surged by 489% in September vs. August, according to a Madhive analysis.

Alan Wolk 4/30/23 Alan Wolk 4/30/23

The Stanification Of Discourse. How Online Obsession Influences Modern Politics

Is online “Stan” culture responsible for the lack of nuance in our political dialog? Or did social media make it inevitable?

Alan Wolk 9/19/22 Alan Wolk 9/19/22

Why Going Direct To Device Is A Winning Play For Political Campaigns

In this Innovator Spotlight from our new report on how streaming is changing political advertising, VIZIO’s Nyma Quidwai lays out the advantages TV OEMs can bring to the table.

Alan Wolk 9/12/22 Alan Wolk 9/12/22

How MadHive Is Helping Political Campaigns Make Sense Of Streaming

In this Innovator Spotlight from our new report on political advertising, MadHive’s Joe Marino talks about the benefits of streaming for political ad campaigns. Download at link.