The Future Of Television. Dissected Daily.
Disney Likely To Launch Linear Channels, The Mood At NAB
A deep dive into why linear channels make so much sense for everyone in streaming. Plus the growing frustration with the ad side of the business’s failure to actually solve any of the problems it’s supposed to be solving and where the blame actually lies.
Nick Troiano On How Buying AdTheorent Advances Cadent's Omnichannel Ambitions
Cadent CEO Nick Troiano explains why they are going omnichannel, why you should too and how their AdTheorent purchase will help get them there faster.
Magnite Buys SpotX, Pluto To Help Promote CBS Shows
The one where we look at consolidation in the streaming TV ad space and the wisdom using FASTs to promote content on Flixes.