Some perspective on The Trade Desk's alleged attempt to launch a TV OS and some tips and tricks for implementing AI-driven personalization.

Our take on Cannes, the messy optics and how to sound like you know what you’re talking about when you talk about AI.

While the big FAST services look for ways to differentiate themselves, generative AI promises to provide a superior experience for everyone involved.

Mediaocean’s Ben Kartzman talks about the benefits of personalized ad creative and how Imposium is helping make that a reality.