The Future Of Television. Dissected Daily.
Women’s NCAA Basketball a Slam Dunk for TV Viewership
The final few games of the women’s tournament captured a 3.66% viewership share across April 1-7, per Inscape.
Audience Data Behind The Caitlin Clark Effect
Caitlin Clark puts up big numbers both on and off the court, as we dive into her impact on TV and social video.
TV Program Rankings: MLB Swings Into the Top Three
But NCAA basketball is still in a full-court press for TV viewership share, per Inscape.
Initial Rounds of NCAA Basketball Tournaments Increase TV Viewership Shares Year-Over-Year
The men’s and women’s basketball tournaments took first and second place, respectively, on Inscape’s latest ranking of the most-watched TV programming.
Basketball, ‘SVU’ Lead Last Week’s TV Watch-Time
NBA grew its viewership share week-over-week but couldn’t get the jump on men’s college basketball games, per Inscape.
ESPN Pays Up To Keep NCAA Championship Rights. What’s Next?
ESPN paying up for NCAA sports championships is all part of a larger plan — but one that looks tougher by the day.
ACC’s CW Deal Underlines RSNs’ Diminishing Importance
Diamond Sports pushed the ACC to a better option with the CW, and many other teams and leagues/conferences could follow suit.
TV Data Shows How Women’s Basketball Still Gets Deprioritized
Before the NCAA men’s and women’s basketball tournaments tip off, we dive into how the women’s game still isn’t getting its due.