The Future Of Television. Dissected Daily.
SVOD Services Go Big On Linear, iSpot and Conviva Join Forces For Unified Network Ratings
Why SVOD services rolling out linear channels is a smart move and why the iSpot-Conviva deal is perfect for today’s hybrid ecosystem.
Gamut Explains How Unified Measurement Works
Gamut Co-Chief Operating Officer Soo Jin Oh explains how unified measurement works, after the company's recent partnership announcement with iSpot.