The Future Of Television. Dissected Daily.
Controlling the Zeitgeist: Disney+ Weekly Episode Drops Will Keep Audiences, Content Creators Busy
Whether Disney+ becomes appointment television or not, it'll be important television to dedicated fans. And that, by itself, is probably enough to guide it to success in the short- and long-term.
Understanding Online Television and Its Audience: 'The Handmaid's Tale'
By leveraging audience affinity data, it is possible to understand online TV audiences better than ever before and draw insights that can inform personalized, cross-device strategies.