The Future of TV Measurement Data

Alan Wolk 1/13/22 Alan Wolk 1/13/22

Hot Takes: CES 2022

Alan Wolk 12/16/21 Alan Wolk 12/16/21

Magnite’s Rachel Glasser On The Growing Importance Of Data Privacy

Alan Wolk 9/21/21 Alan Wolk 9/21/21

DISH Media's Kemal Bokhari On The Key Issues The TV Data Initiative Intends To Tackle.

As part of our partnership with the TV Data Initiative (TVDI) we’re going to be showcasing video interviews with various consortium members where they will discuss the key issues surrounding the TV data ecosystem and the what they hope the consortium can accomplish

Alan Wolk 9/3/21 Alan Wolk 9/3/21

The MRC Shuts Down Nielsen, Locast Shuts Down

The one where we explain why the latest round of Nielsen-bashing is just theater and look at options for Locast now that the courts have ruled against it.

Alan Wolk 8/9/21 Alan Wolk 8/9/21

Tru Optik’s David Wiesenfeld On The Financial Benefits Of Cooperation Around TV Data

As part of our partnership with the TV Data Initiative, we’re going to be showcasing video interviews with various consortium members where they will discuss the key issues surrounding the TV data ecosystem and the what they hope the consortium can accomplish

Alan Wolk 7/22/21 Alan Wolk 7/22/21

TVSquared's Bob Ivins On The Need For A New Way Of Looking At TV Data

In the latest video from the TV Data Initiative, TVSquared's Bob Ivins talks about the need for new relationships, new business models and new distribution n order to allow TV data to reach its full potential.

Alan Wolk 7/20/21 Alan Wolk 7/20/21

Blockgraph's Aleck Schleider On The Value of Universal IDs

Blockgraph's Chief Revenue Officer, Aleck Scheider, on why universal IDs are so important and why making them interoperable should be one of the TV Data Initiative's goals.