New TV Habits Call For New TV Metrics

As we move from linear TV to steaming, new monetization paths require a new set of metrics to better understand the value of content.

Brandon Katz 4/2/24 Brandon Katz 4/2/24

Old Wine, New Bottles: Quantifying Hollywood's Continued Reliance On Remakes And Revivals

Hollywood has long been criticized for its over reliance on tried and true IP. But which streamers are most guilty of jumping on this trends? The results will surprise you.

TVREV 6/9/22 TVREV 6/9/22

Data Dose: How Stranger Things Helps Netflix

TVREV’s weekly Data Dose looks at the Stranger Things premiere, top betting brands, NHL Social Commerce Trends and mobile email.

David Bloom 3/16/21 David Bloom 3/16/21

Netflix Still King, But Losing Mindshare Fast In Original Shows

Original shows on Netflix remain the most in demand with audiences in major markets, a new study found, but competitors led by Disney+'s 'The Mandalorian' are starting to reshape the fan landscape.

John Cassillo 11/1/17 John Cassillo 11/1/17

VR and AR Were Scary Content Successes For Halloween This Year

VR content -- both advertisements and films -- scared audiences this Halloween, and also earned some brand traction in the process.