The Future Of Television. Dissected Daily.
Netflix Doesn’t Need To Go All-In On Live Sports To Be Major Player
Starting 5 is yet another smart play by Netflix to get into the sports conversation consistently without breaking the bank.
Paramount’s Anne Becker Sees AI As Human Potential Amplifier In Marketing
Known for her background as a journalist and passion for documentary storytelling, Anne has a unique perspective on leveraging AI to enhance human capabilities in marketing.
Skydances With Paramount, The NBA Takes On Amazon
Why Ellison has no choice but to try to make Paramount a tech company and what to make of the NBA’s decision to tap Amazon.
Memorial Day Moviegoing Tanks, Charter and Paramount Continue The Great Rebundling
The real reason movies tanked this weekend plus Charter and Paramount’s clever bundling play.
Go Big, or Go to a Series of Intimate Dinners
The value of Upfronts is in question for TV and netwarks, as tech giants Amazon and YouTube are on a different playing field.
Age Matters: How Should Streamers Balance Old and New Library Content?
Balancing much-loved older hits with still-hot newer ones is a balancing act for streaming services. Brandon Katz looks at what they should and should not do to solve this.
The Super Bowl Is A Ratings Smash, New Stealth App Leaves NFL Top Brass Steaming
Over 100 million people managed to watch the Super Bowl on CBS and what that means for broadcast TV plus why the NFL is still vein-bulging livid over the new sports streaming app.
Will WBD Buy Paramount, Will Amazon Bail Out Diamond Sports?
Why WBD’s purchase of Paramount might serve to make them even more churn-proof and why Amazon’s decision to bail out Diamond Sports might reverberate throughout the industry.
Hot List: Everyone (But Streamers) Wants TV Tran$parency
This week’s TVREV highlights, and more news across the industry.
Measurement Wars Heat Up, Roku Gains A Beachhead In Britain
How the JIC is helping to move TV measurement into this century and why Roku’s big plans for Europe start in the UK.
CNN’s International Max Out, Roku Is Off To The Races
WBD is adding a live CNN feed to Max…overseas. Why they can’t do that in the US and why Roku and Paramount’s motorsports deal looks like the future of live sports on the FASTs.
Discovery’s Unscripted Bonanza Gives Max A Huge WGA-Strike Boost
As the WGA strike continues, unscripted shows become more valuable than ever. Brandon Katz looks at how the various players’ vaults stack up.
Roku Loves Instacart (But Not Wall Street), Pluto TV Loves The Tonys
Why Roku’s Wall Street troubles continue despite notable subscriber growth and how Paramount continues to spin the Pluto TV flywheel.
With EyeQ, Pluto TV And Paramount Look To Streamline Streaming
Pluto TV’s Christo Owns on how Paramount’s EyeQ lets advertisers buy across Paramount’s entire streaming ecosystem.
Media Companies Battle For Social Video Dominance
In January, Disney and Paramount fought it out to see which media property had the highest reach amount U.S. YouTube and Facebook audiences.
Tom Ryan On The Value Of Curation And The Early Days Of Pluto TV
Co-Founder Tom Ryan explains how hands-on curation helps to set Pluto TV apart from other FASTs in the latest Innovator Spotlight from our report FASTs Are The New Cable
When Each Public Streaming Company Will Report Earnings This Quarter
As a service to our readers, we’re compiling all the earnings calls scheduled by the relevant companies in the streaming space.
Netflix Is Losing Its Lustre
A look at some of the red flags on the red N’s horizon, all of which sort of flow from each other like some TV-centric set of matryoshka dolls.
Amazon Prime Video, Creators and Fixing the Clunky User Experience
Amazon's new deal with Donald Glover plots a path toward more curation, channels and a better user interface.