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Hot List: Candid & Profound
This week’s TVREV highlights, and more news across the industry.
Sponsored Holiday Shopping Posts Rise On Instagram
With the holiday shopping season in full swing, influencer marketing platform CreatorIQ did an analysis of brand-sponsored creator posts on Instagram…
Thanksgiving Online Retail Sales Get a Boost, With Mobile Helping Lead the Charge
The Black Friday and Cyber Monday ad push ended up yielding some advantageous results for retailers on Thanksgiving -- to the tune of $3 billion in sales.