Now that election day is upon us, I set off to find some data from this spin cycle that can deepen my understanding of the attention economy. Some data that isn’t a poll funded by an agenda, but receipts of views and ad impressions that reveal real behaviors by companies and people. A work in progress, but so far here is what I’ve found:

News publishers are still leaning into Donald Trump in the month leading up to the 2024 U.S. Presidential election — as data from Tubular Labs shows.