The Future Of Television. Dissected Daily.
The Most Interesting Findings From The NBA’s Unsealed Media Deals
The unsealed details of the NBA’s new media rights deals with Amazon and NBC shed a lot of light on where the league’s headed (and especially what Amazon wants to do with sports and shoppable ads).
Hot List: Candid & Profound
This week’s TVREV highlights, and more news across the industry.
Sponsored Holiday Shopping Posts Rise On Instagram
With the holiday shopping season in full swing, influencer marketing platform CreatorIQ did an analysis of brand-sponsored creator posts on Instagram…
Thanksgiving Online Retail Sales Get a Boost, With Mobile Helping Lead the Charge
The Black Friday and Cyber Monday ad push ended up yielding some advantageous results for retailers on Thanksgiving -- to the tune of $3 billion in sales.