Streaming Needs College Football, But Does College Football Need Streaming?

Streaming exclusivity pushes to cut college football audiences into even smaller pieces… so why do it?

John Cassillo 8/17/22 John Cassillo 8/17/22

B1G Implications: What’s Next For Networks After Big Ten’s Record TV Rights Deal

The Big Ten’s record deal has lasting implications for the Big Four broadcast networks, ESPN and its own cable channel.

John Cassillo 2/18/21 John Cassillo 2/18/21

The next few years. of sports media rights negotiations have an opportunity to alter TV... if any of the rightsholders really change, of course

John Cassillo 9/16/20 John Cassillo 9/16/20

The Big Ten's return to the field in October should mean more ad impressions, more TVs tuned in and a more "normal" college football season.

John Cassillo 8/15/19 John Cassillo 8/15/19

The ACC Network's coverage footprint continues to grow as the conference added Charter/Spectrum this week and is looking strong before launch.

John Cassillo 7/26/18 John Cassillo 7/26/18

College football's long been the beneficiaries of massive broadcast rights fees. But are those good times about to come to a halt?