We explain some things that seem to be baffling people at NAB, Possible and MIP this week.

With ACR assuming an even larger role in the measurement universe, CCR’s media monitoring expertise takes the spotlight.

TVREV’s Thought Leaders Circle members share their thoughts and predictions for this year’s Upfronts and Newfronts.

TVREV’s Thought Leaders Circle members offer their opinions on why ad-supported TV is having a moment right now.

Mediaocean’s Grant Parker on how dynamic creative versioning can help brands personalize creative at scale.

Download this new report from Evan Shapiro and PCH that explores the coming wave of subscription churn

TVREV’s new deep dive into the booming FAST advertising ecosystem is here with insights, projections and our usual wit.

Once again, TVREV’s annual predictions about what to look for in the year ahead.

The NFL Sunday Ticket Is Going To YouTube’s vMVPD and why that matters, plus some optimism around ad-supported Netflix.