
The Future Of Television. Dissected Daily.
How Magnite Helps Its Clients Makes Sense Of The Streaming Ad Ecosystem
Magnite’s Paige Bilins discusses issues like standardization and transparency on the FASTs in this latest Innovator Spotlight from our new report, FASTs Are The New Cable, Part 2: Advertising
FASTs Are The New Cable, Part 2: Advertising
TVREV’s new deep dive into the booming FAST advertising ecosystem is here with insights, projections and our usual wit.
How SpringServe’s Tiles Helps Smart TV OEMs Increase Revenue
SpringServe’s Joe Hirsch explains how Tiles helps smart TV OEMs increase revenue while enhancing user experience.
The TV Interface Is the Key To Pretty Much Everything
The recent deal between VIZIO and SpringServe to implement Tiles, highlights the growing importance of the TV operating system.
Hot Takes: How Should The TV Industry Protect Consumer Privacy?
Our TVREV Thought Leaders Circle members weigh in on why consumer privacy is so important and what steps the TV industry needs to take to ensure that it is respected.
Will Carriage And Retrans Fees Be The Death Of Linear?, OpenAP Expands CrossPlatform Programmatic Capabilities
Can US cable networks survive the loss of carriage fees and the real value of OpenID’s new unified programmatic buying platform.
How SpringServe Helped Bring Programmatic Buying To CTV
SpringServe founder Joe Hirsch explains the gap in the CTV ad market that led to the company’s founding in the latest Thought Leaders Circle video.
Magnite’s Sean Buckley On Media Company vs OEM FASTs [Video]
Magnite CRO Sean Buckley on the relative advantages of OEM and media company-owned FASTs in this Innovator Spotlight video from the “FASTs Are The New Cable” report
Why Magnite Is Bullish On The Future of FASTs
Magnite’s CRO Sean Buckley on ways they are helping clients to stay on top of the shift to FASTs in this Q&A from the new TVREV report, FASTs Are The New Cable.
Special Report: FASTs Are The New Cable
From the team who coined the term, the definitive report on the booming FAST ecosystem.
Hot Takes: Will CTV Take The Lead In The New Hybrid Ecosystem?
TVREV Thought Leaders Circle members share their takes on the potential boom in CTV advertising as Netflix, Disney and HBO join the ad-supported ranks.