Fraud's growing presence in TV environments calls for new solutions. AdLedger's Christina Cacciapuoti explains more about the CryptoRTB protocol.

Connected TV advertising has taken off during the pandemic, says Frost Prioleau, CEO of the long-time digital advertising platform Simpli.Fi. TVRev talked trends, who's winning, and what the future holds for CTV advertising.

Customization is increasingly crucial, and VIZIO's SmartCast is building an experience around that concept. More from Katherine Pond:

Current growth around OTT and CTV advertising -- and especially local OTT and CTV advertising -- has the industry looking ahead at a pretty bright future. Scott Cunningham, owner of Cunningham Tech Consulting, weighs in on some of the details of that future.

Beachfront's Frank Sinton explains how the company plans on creating a stateful podding model across the industry, and an efficient infrastructure by way of CTV innovation.

In our latest video, KSL-TV in Salt Lake City explains how advertisers can determine ROI based on local CTV ads.

As part of TV[R]EV's "On Local" video series, we're talking to key industry stakeholders about pressing questions for local ads. This one is with Beachfront CEO Chris Maccaro.

The one where we look at all the plates AT&T still has in the air with the HBO Max launch and try and explain Roku's success yet again.

A look at the growing market for OTT sports broadcasting in Europe, now on hold, but sure to explode post-pandemic.

With more U.S. audiences stuck in front of televisions, streaming has increased -- as have ad requests, according to Beachfront.

Katherine Pond is VP of business development for Vizio. As such, she presides over some of the most valuable real estate in streaming video: prime spots on a major Connected TV platform.

It makes sense that standardization is desired given the state of digital ads. Still, just 6% of respondents are satisfied with current digital ad ecosystem

For far too long, the remote control experience has stayed fairly static and only addresses part of what consumers need. Here's how to fix that.