The Future Of Television. Dissected Daily.
Pepsi’s Halftime Show is the Top Super Bowl-Related Video on YouTube
According to data from Tubular Labs, the most-watched Super Bowl-related YouTube video wasn’t a clip from the game or a commercial — it was Pepsi’s full halftime show featuring The Weeknd.
Bud Light Scores Audience Attention During World Cup
Bud Light's ads scored with audiences during this year's World Cup, while Mexico drove more Emotional Reactions (ERs) than any other team.
Media Week-in-Review, Podcast Edition: Pepsi, Politics & Paying for YouTube
It’s been suggested to me that I try my hand at curating the top media podcasts, so here’s my first crack at a Media Week In Review: Podcast Edition. Enjoy.