This week on TVREV, networks crying foul on Nielsen, X toppling FOX, and a summary of articles from across the industry.

Publicis’ Hayley Diamond, explains why everyone is now "digital" and the importance of getting close to the source.

This week on TVREV, same data with different insights, and a summary of articles from across the industry.

Do viewers still love binge watching as much as they did at the start of the streaming era? New data from Parrot Analytics suggests the passion is starting to cool off.

LG Ad Solutions’ Esther Maguire explores the importance of creativity in advertising, and the potential of branded content and interactive ad units.

Teads' Natalie Bastian lays out the many ways that brands are making use of all of the data that is now available to them on CTV.

Cadent CEO Nick Troiano talks about the Novacap acquisition, what it means for Cadent and where he sees the industry heading in years ahead.

Mediaocean's Ramsey McGrory and Drew Kane discuss the evolving landscape of TV advertising technology and the role of their new product, TV iQ, in that evolution.

This week on TVREV, Wall Street’s CTV misread, and a summary of articles from across the industry.

OrkaTV’s Jonathan Moffie explains why automation can sometimes make things more complicated, especially when it comes to buying streaming TV.

TVREV Thought Leaders Circle members and report sponsors share their thoughts on the transformation of local television in the age of streaming.

iSpot CEO Sean Muller explains why the number one question advertisers have is "what is the unique audience I am getting from each streaming service?”

Netflix is hoping that Barbie director Greta Gerwig can work her own magic in Narnia. Here’s why that may be a bigger hurdle than it seems.

LG Ad Solutions' CMO Tony Marlow talks about the history of ad-supported TV, its comeback during the pandemic, and why it has proven to be such an enduring and popular model.

How Mediaocean’s TV iQ helps advertisers find the audiences they are looking for across today's converged media landscape.

Beauty Co-Lab's Georgina Thomson discusses how the addition of data makes CTV the most versatile tool in her arsenal.

How is the streaming revolution playing out in Europe and how can brands be a part of it? LG Ad Solutions’ Ed Wale offers insights from the front lines.

Why Netflix’s early decision to expand internationally leaves them in excellent position versus their competitors during the writers and actors strikes.

The Weather Company’s CEO Sheri Bachstein discusses the ways in which weather data can be used to better target CTV advertising in our new series from Cannes, “CTV By The Sea”

A look at how Netflix’s data-driven content strategy has resulted in hits from a broad array of genres.