The Future Of Television. Dissected Daily.
Streamers Need To Learn Love Nonfiction Too
Streaming services need to learn to love nonfiction and other more mainstream content as a way to draw in the broader audiences they need to win the #StreamingWars
How Pluto TV Benefits From Its Relationship With Paramount (And Vice Versa)
Pluto TV’s Jeff Shultz explains their mutually beneficial relationship with parent Paramount, and how together, they create a flywheel effect.
Netflix’s New Comedy Licensing Signals Sane Spending Alternative
Netflix is changing the way it pays for some stand-up comedy projects, a big change in an area where it has invested heavily. Two-year licenses will save it some money, but may also have some silver linings for comedians too.
Magnite’s Sean Buckley On Media Company vs OEM FASTs [Video]
Magnite CRO Sean Buckley on the relative advantages of OEM and media company-owned FASTs in this Innovator Spotlight video from the “FASTs Are The New Cable” report
Disney Finally, Maybe, Embraces Prime Opportunity To Build Disney+ Audiences
Disney is considering a new Amazon Prime-style subscription that would tie together its streaming video operations with its many other products, experiences, and services. Makes sense. But what took so long?
Building A Better Streaming Service For Latin American Markets
Building a sustainable streaming-video company is a complicated business. Four executives from Vizio, Chicken Soup for the Soul Entertainment, Amagi, and TelevisaUnivisiion talked best practices and lessons learned as part of a recent event designed to help Latin American startups navigate the challenges of the streaming video industry. Among other tips: take care of your distribution partners, and get clear on which data matters to your business, especially for targeting ads and program suggestions.
Nexstar’s Majority-Stake CW Acquisition Solves Problems For Everyone
Nexstar’s CW acquisition gives it something it needs, while also giving Paramount Global and Warner Bros. Discovery what they want.
Tom Ryan On The Value Of Curation And The Early Days Of Pluto TV
Co-Founder Tom Ryan explains how hands-on curation helps to set Pluto TV apart from other FASTs in the latest Innovator Spotlight from our report FASTs Are The New Cable
Should Streaming Services Be ‘A Little For Many’ Or ‘A Lot For Fewer’ At This Point?
Warner Bros. Discovery is going to fit HBO Max and Discovery+ together… and they’ll likely be better off for it.
Time For Plan B On ‘Perpetual’ Deals For Forgotten Streaming Shows?
It’s easy for TV shows to effectively disappear algorithms after a year or two on a streaming service. While media companies try to develop options for ‘lost’ shows, maybe it’s time to stop buying shows forever.
Why Magnite Is Bullish On The Future of FASTs
Magnite’s CRO Sean Buckley on ways they are helping clients to stay on top of the shift to FASTs in this Q&A from the new TVREV report, FASTs Are The New Cable.
Discovery Won’t Be Content To Let Warner Bros Or HBO Maintain Status Quo
With Batgirl sidelined, the new approach to streaming and movies starts to take shape for Warner Bros. Discovery.
Special Report: FASTs Are The New Cable
From the team who coined the term, the definitive report on the booming FAST ecosystem.
Analysts Turn Thumbs Down On Paramount, But Does It Deserve The Gloom?
Paramount Global has seen five analysts downgrade the company’s shares in the past few weeks, despite generating $1 billion in revenue last quarter amid continuing strong subscriber growth for Paramount+. Are the analysts right to be gloomy amid a looming recession? Or are they overlooking something?
Theatrical Releases Still Hold Advantage Over Streaming at San Diego Comic-Con
After a couple years off, San Diego Comic-Con’s in-person return showed movies are still controlling the zeitgeist more than streaming — at least in the superhero genre.
Should Netflix Create New Franchise IP In A Streaming Market Already Littered With It?
Netflix wants to create larger franchise IP in order to both acquire and keep subscribers. But is that a worthwhile endeavor for the service?
Netflix To Report Q2 Earnings As It Prepares To Launch Ad-Supported Tier (Cheddar News)
TVREV’s Alan Wolk on Cheddar News talking about what to expect from Netflix’s earnings call and from their advertising platform overall.
Did Previous Pixar Streaming Releases Tank ‘Lightyear’ In Theaters?
Disney CEO Bob Chapek got his contract extension, but Florida board meetings came as questions rise about whether his Disney+ streaming strategies are hurting box office for Lightyear and other big animated projects in the company’s pipeline.
As TV Viewers Rebundle, Can Cable Companies Mount A Comeback?
Market fragmentation and confusion may lead to new opportunities to re-aggregate broadband, legacy TV, OTT apps, gaming and more, PwC says in a new report. That could pave the way for a cable comeback if it can solve consumer problems with billing, search and more.