TV Watch-Time for Basketball Jumps Up
Welcome to our weekly snapshot of TV by the numbers, highlighting the most-watched shows and networks for November 11-17, with insights from Inscape, the currency-grade smart TV ACR data provider and data technology division of Vizio. Data is linear, live TV only and includes all episode types (new and reruns). Rankings are by percent share duration (i.e., time spent watching).
With the election finally behind us, TV viewers went back to a favorite pastime: Watching sports. The NFL leads for TV watch-time, capturing a 7.10% viewership share across the week, while college football takes second place (5.22%). There was also action on the basketball court: The NBA jumps from No. 11 to No. 4 week-over-week, grabbing 0.89% of minutes watched, while men’s college basketball blazes into the ranking at No. 14 (up from No. 43 previously).
A few more insights from the week’s most-watched TV programming:
With a 1.07% viewership share, Law & Order: Special Victims Unit takes third place — the highest ranking position it’s held since the beginning of summer.
Fueled by reruns on TBS, beloved sitcoms The Big Bang Theory and Friends both rise up the chart considerably week-over-week. The Big Bang Theory takes No. 13 (up from No. 23), while Friends lands at No. 19 (up from No. 30).
The week was a bit of a mixed bag for Fox News. Its three leading shows (Fox & Friends, America Reports and America’s Newsroom) all had decreased watch-time compared to the previous week. On the flip side, the network also owned multiple week-over-week ranking newcomers that grew viewership shares, including Jesse Watters Primetime, The Ingraham Angle, Hannity and Special Report With Bret Baier.
Additional week-over-week chart newcomers include Family Feud (No. 21), Chicago Fire (No. 23) and Wheel of Fortune (No. 24).
Looking at TV network watch-time, CBS is the week’s winner — read more on The Measure.
