Basketball Blasts into Inscape’s TV Program Ranking
Welcome to our weekly snapshot of TV by the numbers, highlighting the most-watched shows and networks for October 23-29, with insights from Inscape, the currency-grade smart TV ACR data provider and data technology division of Vizio. Data is linear, live TV only and includes all episode types (new and reruns). Rankings are by percent share duration (i.e., time spent watching).
Sports dominated the top five positions of the program ranking, led by NFL games which had a 6.16% viewership share, a slight decrease from the previous week’s 6.93%. Week one of the 2023-24 NBA season started with a bang, with games capturing 1.78% of minutes watched and putting it in fourth place.
Some additional insights about the top programming on TV:
MLB is still going strong, with a combined 3.14% viewership share for the final games of the League Championship Series and the first part of the World Series.
Only three programs moved up in the ranking week-over-week: SportsCenter (from No. 15 to No. 12), CBS Mornings (from No. 18 to No. 17) and Family Feud (from No. 23 to No. 22). Watch-time for CBS Mornings was flat at 0.47% week-over-week, while SportsCenter and Family Feud saw minor increases from the previous week.
Although the seventh- through tenth-place programs had week-over-week position decreases, each actually had slight increases in viewership share compared to the previous week. House Hunters had the largest increase, from 0.59% to 0.63% week-over-week.
See which TV networks had the largest viewership share for the week over at The Measure.
