vMVPD Scorecard, February 2018

Streaming Wars

Jan 30

The vMVPD (virtual MVPD, or web-delivered pay TV) market is booming and we expect that this is the year it will really take off as consumers discover that vMVPD "mesomorph bundles"-- around 100 channels for $45/month-- are the perfect fit and give them pretty much everything they want to watch.Here's the scorecard so far, along with month launched. (All numbers are estimates as no one actually releases subscriber stats!)

NAME	DATE LAUNCHED	SUBSCRIBERS
Sling TV	January 2015	2,000,000
DirecTV Now	November 2016	1,000,000
Sony Playstation Vue	May 2015	500,000
Hulu Live TV	May 2017	450,000
YouTube TV	April 2017	300,000
FuboTV	January 2015	100,000

This chart does an even better job of explaining it.

Alan Wolk

Alan Wolk veteran media analyst, former agency executive, and author of "Over The Top. How The Internet Is (Slowly But Surely) Changing The Television Industry" is Co-Founder and Lead Analyst at TVREV where he helps networks, streamers, agencies, brands and ad tech companies navigate the rapidly shifting media landscape. A widely published columnist, speaker and industry thinker, Wolk has built a following of 300K industry professionals on LinkedIn by speaking plainly and intelligently about TV and the media business. He is also the guy who came up with the term “FAST.”

https://linktr.ee/awolk

vMVPD Scorecard, February 2018

NAME

DATE LAUNCHED

SUBSCRIBERS

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