NBA Playoffs, Play-In Tournament Lead Last Week’s Most-Watched Programming

Welcome to our weekly snapshot of TV by the numbers, highlighting the most-watched shows and networks for April 15-21, with insights from Inscape, the currency-grade smart TV ACR data provider and data technology division of Vizio. Data is linear, live TV only and includes all episode types (new and reruns). Rankings are by percent share duration (i.e., time spent watching).

It was a sports-filled week! Multiple leagues are all over the chart, led by the NBA, which had a combined 4.38% viewership share across the play-in tournament and initial round one playoff games. PGA Tour golf putts into third place, accounting for 0.99% of the week’s watch-time. 

A few more highlights about the top programming on TV:

  • Major League Baseball games captured a 0.85% share, moving from ninth to sixth place week-over-week. Meanwhile, the Stanley Cup Playoff skates to No. 20 (0.51% of minutes watched) and NASCAR Cup Series takes No. 22 (0.49%). 

  • Two programs with notable week-over-week ranking increases are The Big Bang Theory, which jumps from No. 22 to No. 13, and House Hunters (from No. 23 to No. 15). 

  • As we’ve seen in recent weeks, several news programs continue to rise up the ranking, including Fox & Friends, America’s Newsroom With Bill Hemmer & Dana Perino, America Reports With John Roberts & Sandra Smith and The Five. And although it remains at No. 21 week-over-week, ABC World News Tonight With David Muir increased its share to 0.50% from 0.47% previously. 

ABC leads Inscape’s network ranking for April 15-21 — get the details over on The Measure.

Eleanor Semeraro

Eleanor is an entertainment analyst and marketing strategist with a passion for all things TV and social media. She’s a regular TV[R]EV contributor and consults for small businesses within the advertising and entertainment data analytics ecosystem.

Previous
Previous

Join TVREV at the StreamTV Show and at Cannes Lions

Next
Next

Disney Likely To Launch Linear Channels, The Mood At NAB