Proving The Point: Case Studies That Prove The Power Of The New Smart TV Ecosystem

$149.00

In this final report from our Emerging Smart TV Ecosystem series, we highlight new case studies from LG Ads Solutions, Samsung Ads and VIZIO that prove the benefits of advertising with smart TV OEMs who can take advantage of their own ACR data. (It seems owning the hardware and software really does help.)

You’ll also find a Glossary of commonly used (and misused) terms around the streaming TV space along with exclusive in-depth interviews with executives from all three companies.

DOWNLOAD NOW

In this final report from our Emerging Smart TV Ecosystem series, we highlight new case studies from LG Ads Solutions, Samsung Ads and VIZIO that prove the benefits of advertising with smart TV OEMs who can take advantage of their own ACR data. (It seems owning the hardware and software really does help.)

You’ll also find a Glossary of commonly used (and misused) terms around the streaming TV space along with exclusive in-depth interviews with executives from all three companies.

In this final report from our Emerging Smart TV Ecosystem series, we highlight new case studies from LG Ads Solutions, Samsung Ads and VIZIO that prove the benefits of advertising with smart TV OEMs who can take advantage of their own ACR data. (It seems owning the hardware and software really does help.)

You’ll also find a Glossary of commonly used (and misused) terms around the streaming TV space along with exclusive in-depth interviews with executives from all three companies.

Getting Granular: Why ACR Data Is Winning The TV Measurement Game
$149.00
Local OTT: What You Need to Know
$99.00
Playing OTT Moneyball: A Data-Driven Content Acquisition Strategy for Streaming Platforms
$79.00
Innovid Global CTV & Creative Insights
$0.00