Magnite Research: Streaming Continues To Surge

$0.00

An In-Depth Look at How Ads Are Powering Streaming Growth

The shift to streaming still has a great deal of runway remaining as traditional TV viewers continue to abandon expensive cable and satellite subscriptions in favor of more affordable ad-supported streaming. And while the SVOD streaming model may have slowed, the opposite is true for ad-supported viewership. Magnite commissioned a research study that takes an in-depth look at how ads are powering streaming growth.

Download for Free

An In-Depth Look at How Ads Are Powering Streaming Growth

The shift to streaming still has a great deal of runway remaining as traditional TV viewers continue to abandon expensive cable and satellite subscriptions in favor of more affordable ad-supported streaming. And while the SVOD streaming model may have slowed, the opposite is true for ad-supported viewership. Magnite commissioned a research study that takes an in-depth look at how ads are powering streaming growth.

An In-Depth Look at How Ads Are Powering Streaming Growth

The shift to streaming still has a great deal of runway remaining as traditional TV viewers continue to abandon expensive cable and satellite subscriptions in favor of more affordable ad-supported streaming. And while the SVOD streaming model may have slowed, the opposite is true for ad-supported viewership. Magnite commissioned a research study that takes an in-depth look at how ads are powering streaming growth.

Mediaocean's 2024 Advertising Outlook Report
$0.00
Blockchain & Advertising, An Ad Ledger Collaboration
$99.00
The State of Addressable Advertising
$99.00
The State of Smart TV Advertising
$99.00
LG Ad Solutions Direct-to-Glass Playbook
$0.00