TV[R]EV is an analyst group comprised of veteran journalists and top executives from the TV and advertising industries. We help agencies, networks, marketers, start-ups and established companies take advantage of the rapidly changing media landscape.
WHAT WE DO
Quarterly Special Reports
Every quarter, TVREV produces a special report on a trending topic facing the TV Industrial Complex. (Previous reports have focused on ACR, Blockchain and Media, and Ad-Supported OTT). In order to research the reports, our team will reach out to our deep list of contacts at agencies, TV networks, MVPDs and brands. We will then conduct dozens of off-the-record deep dive interviews that we combine with more traditional survey research and lots of fact-checking. The result, written in TVREV’s inimitable conversational style, is intended to be a multilevel primer, a way for everyone from beginner to expert to understand more about the topic, so they understand the concepts, the jargon and the potential and are thus able to speak more knowledgeably about it.
Opportunities include sponsorships, full- or half-day educational bootcamps, consulting time, press and promotions package.
Single Sponsor Special Reports
Similar to our quarterly special reports but for a single sponsor and focused on a more narrow topic. Sponsor benefits include consulting time, boot camp sessions for your clients along with a press and promotions package.
Research and Consulting Services
Need to understand a particular area of the industry and/or its potential for growth. We will tap into our global network of industry professionals to get you the answers. Clients find this qualitative approach to be highly valuable given the rapidly changing nature of the market.
Bi-Monthly News Analysis
Twice a month, we will highlight three top industry news stories and break them down for you, looking at what happened, what really happened, why it matters to your company, what to look for and what you should do in response. We’ll also include a rundown of ten other top stories that should be on your radar as well. Consulting time can also be included in this package.
We will walk through your sales pitch with you, putting a critical eye on everything from your decks to your sales materials to your website to ensure that you’re telling your audiences what they want to hear. We’ll also introduce you to both potential customers and potential investors.